Google AdWords Remarketing is Easy

The Google AdWords Remarketing Tool has been available and ready to use by all for some months now. If you are still unaware of what the Google AdWords Remarketing Tool actually is, then you should read the detailed article covering the basics of this Google AdWords...

AdWords Campaign Experiments: Importance to PPC

Without a doubt, the value and importance of the AdWords Campaign Experiments Tool (ACE) should not be underestimated. Google AdWords has done a fantastic thing for the PPC Management processes of the average PPC Manager through the development of the AdWords Campaign...

Using AdWords Sitelinks for Your PPC Campaigns

Google AdWords has so many tools and abilities made readily available for every PPC manager, that not making the most out of any of them could be considered as such a waste. This is why it is quite baffling to know that there are still so many PPC advertisers out...

Google Recommends Continuous AdWords Optimization

There are many different approaches that a PPC Advertiser can take when advertising through the Google AdWords PPC network. There are a lot of different styles that you can use in pay per click management as well, and depending on the PPC Manager you employ, your...

Prepare Before Launching Your Remarketing Campaign

Remarketing is a very popular form of PPC Advertising for many reasons, one of which is that it can be a very successful form of PPC Advertising if managed correctly and if the PPC Advertiser is fully aware of what to expect from remarketing results. Bear in mind that...

AdWords Mobile Location Extensions on Advertisements

This is a new update for PPC Account Managers and PPC Advertisers already taking advantage of the Google AdWords mobile advertisements. It is an incredibly useful development, particularly if you are a company that has a number of different stores, whether they are...