by David | Oct 21, 2010
The AdWords Train and Gain is a PPC Management Challenge which began on October 4th 2010 and lasts for one month. What is the AdWords Train and Gain About? The idea is that Google AdWords will be able to help anyone become a better PPC Manager or PPC Advertiser...
by David | Oct 8, 2010
In late June, it was announced that there are some important changes to the Google AdWords reporting features. Since then, Google has been listening to the feedback given by PPC Account Managers and PPC Advertisers who have either been happy with the changes on these...
by David | Oct 4, 2010
Google AdWords intends to begin charging a consistent amount to Google AdWords account holders which will be, for the first time, a fixed amount every month based on a daily budget. The AdWords monthly charging limits aim to make budgeting easier for every PPC...
by David | Oct 1, 2010
The My Client Center (MCC) within Google AdWords has been updated over the past few weeks. A number of different features have been added to the interface in order to make the user experience of the MCC more effective and useful. The following features are the most...
by David | Sep 30, 2010
Enhanced PPC is a new bidding method recently made available by Google. It is a useful tool which can help all PPC Advertisers to improve the effectiveness of their pay per click bidding management strategies. An Overview of Enhanced PPC The Google AdWords Blog...
by David | Sep 27, 2010
All of the top three listings of the Google AdWords PPC advertisements on a SERP will now be displayed with a pale purple background. It is hoped that the choice of color will continue to make these paid advertisements more successful and improve CTR across the board...