by David | Nov 22, 2010
As of Friday 29th October 2010, Yahoo made a very important transition for all PPC Managers and PPC Advertisers who use the Yahoo PPC Service. Yahoo! stopped serving advertisements form their own interface on Friday 29th and moved everything over to Bing, a change...
by David | Nov 17, 2010
Haven’t you heard? Remarketing is so hot right now. It’s so hot that people are calling it the new Louis Vuitton. But why is remarketing so fashionable at present? The answer lies in the fact that it really does work for so many businesses, large and small, and is an...
by David | Nov 16, 2010
Google Analytics is one of the elements of PPC Management within Google AdWords that generates a lot of discussion, caution and doubt because there are many things about Google Analytics that PPC Advertisers know very little about or have difficulty operating...
by David | Nov 11, 2010
Online marketing in today’s world comes in many different shapes and sizes. The breadth of online marketing is so much wider than it was even only a year ago because of the fact that there are so many ways in which information can be placed on the Internet. For...
by David | Nov 10, 2010
A few weeks ago, we posted an article about the importance of adopting a PPC Pre-Launch Check-List. The purpose of the post was to highlight the fact that, whether new to PPC Management or one of the long-standing veterans in the trade, ensuring that everything is as...
by David | Nov 8, 2010
How do internet users search for a divorce attorney who is going to be right for them? If you are a divorce law firm and you are running a PPC Campaign, have you actually considered what the answer to this question might be? If you haven’t, you really...