by Matt Pellegrino | Oct 22, 2021
There are specific methods and tactics to improve your ROI. In order to get a better ROI from your Google Ads campaigns, you have to analyze and optimize them at the keyword level, the ad level, the ad group level and the location level -if you have two or more...
by Matt Pellegrino | Oct 22, 2021
There are several things you can do in order to improve your Google Ads account. Firstly, your account needs to be well structured. Set up as many different campaigns and ad groups you need. A good tip is to group your keywords by topic. Once your campaigns are...
by Matt Pellegrino | Oct 22, 2021
It’s very simple. You just need to adjust your daily budget to what you would like to spend each day. If you are running your ads 24/7 and your budget is finished by midday, consider running your ads only during those times when you can actually pick up the phone or...
by Matt Pellegrino | Oct 22, 2021
The quickest and easiest way to decrease your cost per conversion is by pausing everything that is not working, be it keywords, ads, ad groups, and/or locations. We also recommend you go through your search terms report and add every word that is not relevant to you...
by Matt Pellegrino | Oct 22, 2021
If you are not able to see your ads on Google, this might be because you have been searching for your keywords and never clicking on them in order not to spend your own money on these clicks. Google knows this, and thinks that your ads are not relevant to you, so it...