by David | Nov 23, 2015
Keeping your Google Ads in the top position can have a huge impact on the success of your PPC campaigns overall. The average CTR for Google Ads ads drops significantly between the first three positions, so to make sure you’re getting the best results from your ad...
by David | Jun 21, 2011
When creating a PPC campaign, budget is often a huge factor and the reason why many campaigns fail. A lot of beginners use up their budget in a matter of weeks or even days and have no real knowledge of how to lower those costs. Lowering your PPC costs can be...