by David | Apr 6, 2013
According to xAD 2012 year-in-review report almost 95% of advertisers are now using location targeting with their advertisements. The year-in-review presented interesting statistics as follows: Place-based targeting was the most popular form of audience targeting,...
by David | Mar 19, 2013
While 2013 is considered the Year of the Snake by Chinese astrologers, for Pay Per Click (PPC) campaign managers advertising on the Google Display and Search Networks, it may as well be known as the Year of the Tablet. Last year 128 million of these devices were...
by David | Mar 13, 2013
Google AdWords mobile Pay Per Click advertising campaigns can give your website the push it needs to capitalize on the growing smartphone market. Mobiles offer us previously unknown opportunities to create and consume content, purchase products and utilize services at...