What does it mean to optimize a law firm’s website for mobile?

Undoubtedly you’ve come across a website on your phone that is difficult to read, hard to navigate, and a headache overall. Chances are, that website was not optimized for mobile use. We reached out to some experts about mobile site optimization to help you better...

How do you tap into Google Maps to generate leads for a law firm?

Joining Google Maps makes sense for a new local eatery, but if you are a lawyer trying to gain more traction, can you get the same positive results by joining Google Maps? We reached out to some Google Maps specialists so they could weigh in on the conversation. Keep...

When is it a bad idea to use dynamic ads for your PPC campaign?

Dynamic ads seem promising to promote your business, but they are not one-size-fits all solution. While they do have their place and can be effective when used correctly, they are not always the best choice. We reached out to some PPC specialists to see when they...

How does Google PPC help manage the reputation of a business?

When was the last time you ventured all the way to the second page of Google to find what you were looking for? More often than not, when people search for something on Google, they are looking at the top results. Earning one of those top spots can be a daunting task...

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