by David | Dec 20, 2016
If you are using an external agency to manage your Google AdWords account, chances are your knowledge of AdWords is limited. Therefore, how can you know that your PPC manager is doing a great job? Of course you can have a glimpse at your account performance with the...
by David | Sep 3, 2012
If you are reading this article then you are probably already aware that Google AdWords is one of the best methods of boosting conversions for your business. What you might be less aware of is the importance of combining this with top quality Google AdWords...
by David | Jun 4, 2012
If you had an old relic, an antique worth a lot of money, you would do anything you could to keep it in mint condition, right? Well, the same thing applies with Google AdWords. Google AdWords campaign management, that is, good Google AdWords campaign management, aims...
by David | Apr 2, 2012
When it comes to running a successful Google AdWords campaign, there is one thing that you absolutely must do to succeed – research. Research is a crucial component of all aspects of a Google AdWords campaign, from keywords, advertisement text and calls to action to...
by David | Aug 30, 2011
Bad pay per click management can be kind of like a bad hairdo. You’ve either got to wait until it grows out and hope for the best or find a better hairdresser who can fix it. Let it grow out and you risk being mocked by your friends, perhaps for months. It might even...
