by David | Jan 29, 2013
PPC Management is full of tricks and ideas and strategies and effective approaches. We cannot cover them all, especially if we are a small, local business, without the time and energy to do so. Therefore, what are the two essential online marketing strategies for...
by David | Jan 27, 2013
Google reveals that only 5% of search advertisers are taking full advantage of the benefits of mobile advertising and investing the right amount of cash into their mobile advertising campaigns. This was based on an interesting article recently featured on Search...
by David | Aug 13, 2012
We all know that you need regular, quality content, relevant links, and quality engagement on social media. Unfortunately the list seems to be growing or, at the very least, mutating with each new social platform or Google update. Good News: content is still...
by David | Jun 5, 2012
If you believe that all online content is good online content for your online marketing campaign then you are sadly mistaken. This is just like saying that any type of dish served at a restaurant is a good dish and this is certainly not the case. We have all...
by David | Jun 4, 2012
Whether you’re in the process of creating a new product or trying to find a tagline for you next big marketing campaign, testing the waters is a pivotal step. After all, you wouldn’t want to shell out thousands of dollars on developing a product or campaign only to...
by David | May 7, 2012
What can you do if pay per click fraud constantly weighs on your mind? The benefits of pay per click advertising are great but what happens if pay per click fraud was to rear its ugly head? What would you do? The good news is that pay per click fraud is not as...
